How Apple and Samsung’s loss has turn into Xiaomi and Realme’s achieve in Russia – Instances of India

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After years of dominance within the Eurasian area, Chinese language smartphone producers are witnessing main progress in Russia inside just a few months after Apple and Samsung’s exit from the market amid Russia’s assault on Ukraine. As per the specialists, Chinese language manufacturers will quickly represent 90 p.c of the market share.
Realme – owned by China’s BBK Electronics – bought round 1.1 million smartphones within the first half of 2022, whereas it recorded a gross sales of 4,98,000 items final 12 months throughout the identical interval, says the numbers supplied by Marvel Distribution. Poco – a spin-off model from Xiaomi – recorded a 16 p.c year-on-year progress, whereas Nokia – whose rights are owned by Finland’s HMD international – additionally registered a progress of greater than 40 p.c this 12 months.
Apple and Samsung suffers loss in market share after their exit
Even different Chinese language manufacturers, together with Vivo, Tecno, Infinix and iTel, are making their presence felt available in the market.
In the meantime, Apple and Samsung are on a downward development after they pulled out of the market earlier this 12 months. The Cupertino large registered a 14 p.c lower available in the market share whereas Samsung’s market share fell by 15 p.c.
In line with a current report from Counterpoint Analysis, Xiaomi, Realme, Oppo, and Huawei account for 61 p.c of the smartphone market share by way of gross sales as of Might 2022.
Nonetheless, the Russian smartphone market is just not performing in addition to final 12 months regardless of Chinese language manufacturers registering some large numbers. Round 10 million smartphones have been bought this 12 months to this point, which is claimed to be 23 p.c lower than the identical interval final 12 months.


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